In the quiet village outskirts of Jaipur, Shri Madan Lal Ji, a small dairy farmer, had long depended on traditional practices to manage his three cows. Like many others in his community, he worked hard but struggled with unpredictable breeding cycles, sudden illnesses, and fluctuating milk production.
Despite years of experience, he often said:
“Sab kuch samay aur naseeb par chalta tha. Samasya tab dikhai deti thi jab nuksan ho chuka hota tha.”
But things began to change in early 2025, when Madan Lal Ji became one of the first farmers in Rajasthan to adopt the Bharat Pashudhan BlackBox – a simple device attached to each animal that tracks health, movement, and reproductive signals in real time.
✅ What Changed for Madan Lal Ji?
🔹 Timely Heat Detection:
The BlackBox notified him exactly when one of his cows was in heat, helping him time insemination properly – something he previously struggled with.
🔹 Health Alerts Before Symptoms:
When one cow showed a drop in body activity and temperature, the app alerted him early. A quick vet check confirmed an infection in its initial stage – treated before any major loss occurred.
🔹 Better Milk Yield:
With improved health and consistent monitoring, his cows' average milk yield rose from 9 to 10.5 liters/day. The lactation period also extended, adding more value to each animal.
🔹 Real Income Impact:
In just a few months, he noticed an increase of around ₹45,000 per year in overall earnings — all from the same animals, just better managed.
“Ab pashuon ki dekhbhaal mein andaz nahi, data ka sahara hai. BlackBox ne meri dairy ko sudhar diya.”
– Shri Madan Lal Ji, Jaipur, Rajasthan
🌾 Real Stories. Real Farmers. Real Change.
Bharat Pashudhan isn’t just a device – it’s a step toward a smarter, more secure future for India’s small dairy farmers.
Just like Madan Lal Ji, thousands of others are now managing their herds better — with the power of information in their pocket.